Tag: Storytelling

Sign up for my new online travel writing course with City Academy

Have you always wanted to break into travel writing? Or want to expand your freelance portfolio post lockdown?

I am leading a new online travel writing course in collaboration with City Academy.

The course runs for six weeks online from May 25 and is scheduled for a Tuesday evening.

Here’s what to expect:

  • Learn to generate the kind of ideas editors want
  • Identify appropriate story angles
  • Learn how to pitch commissioning editors with your ideas
  • Plan, structure and write a draft story
  • Explore networking opportunities with the travel industry and build profile
  • Establish a community of editors and start earning money

Sign up here. And read more about my teaching here.

Plus find details of other writing courses from City Academy here.

Student feedback for my storytelling online course with Journalism.co.uk

My storytelling online course for Journalism.co.uk has completed its first run.

The four students learnt more about the key ideas behind telling your story to engage readers.

Here is some of the feedback from students on the course.

Sarah Farrell said:

“I really loved the course and have some great ideas for structuring features and interviewing from it. Thank you.”

Sarah says the key things she learnt from the course include:

  • Different ways of writing the intro
  • Handling tough interviews and controlling the interview
  • Importance of knowing your reader and how to write for different audiences

Louise Skinner said she had learnt the importance of the following, amongst others:

  • Make sure you include the human interest in your story – make use of strong, direct quotes as much as possible.
  • Interviews – don’t be afraid to ask probing questions – you should be in control of the interview and steer it in the direction to get the best content for your readers.
  • Make sure there’s a hook in your piece – why publish it now?

Read more about my ideas for better storytelling in my guest blog, How simple storytelling techniques can make you a better writer.

Media masterclass: How to tell a story and engage your readers

I’m running a new online course from March 1st in collaboration with Journalism.co.uk.

We will cover how to tell a story and the importance of human interest to that.

We will also look at the importance of knowing your reader and work on drafting a sample feature for you to pitch — to ultimately sell and make money.

This course will be taught online to keep it flexible for working media specialists and student journalists currently based at home.

If you’re looking to refresh existing skills, or develop some new ones as a freelancer, this how-to course, based on my insider tips from 20 years as a working journalist, could be the new-year resolution you were looking for.

You can find out more about the course by reading my guest blog for the site, in which my key point is:

Journalism is complex but the secret to good storytelling remains simple: engage your reader.

Read the full post here.

And sign up for the course: How to tell a story and engage readers.