This Is Wrexham copywriting: A time-travel visit to the Ceiriog valley
October 19, 2019A weekend in North Wales then, copywriting a couple of tourism itineraries for This Is Wrexham. The second trip was based in the Ceiriog Valley, exploring the attractions of a sometimes less visited part of North Wales. Here’s a flavour of the story: It’s a view to stop you in… Read more
This Is Wrexham copywriting: A family weekend around Llangollen
October 18, 2019A weekend in North Wales then, copywriting a couple of tourism itineraries for This Is Wrexham. First up was a family trip based around Llangollen to explore some of the attractions of a sometimes less visited part of North Wales. Here’s a flavour of the story: The next day we… Read more
How to see Durham in a new light
December 14, 2018Recognise the image above? It’s the cathedral city of Durham, host of the bi-annual Lumiere Festival. The UK’s largest outdoor light festival returns in November 2019, celebrating its tenth anniversary of transforming the historic city into a nocturnal art trail. I was there this week, writing a series of articles for… Read more
How to make the most of a day out at Chester Zoo
November 26, 2018An autumn afternoon spent wandering around Chester Zoo didn’t feel like work. But it was: a guest blog post for the Marketing Cheshire blog with a half-term theme and timed for the return of the popular TV series, The Secret Life of the Zoo. Here’s a sample: I’ve come to… Read more
How to make a content job read like editorial
May 28, 2018I would like to think I have the words for any subject. That is, after all, the nature of life as a jobbing freelance writer. So, when I recently found myself at Helsby High School [pictured above], talking about the surface of their sports floor, I didn’t bat an eyelid.… Read more
Guest blog posts for Chester Growth Partnership
December 7, 2017Chester has some real characters — try Calum [pictured above at cigar shop Turmeaus]. I’ve been helping to uncover some of them recently with a series of guest blog posts for the Chester Growth Partnership. It’s a copywriting job with plenty of journalistic research and a touch of personal blog-post-style… Read more
Visit Wales content via Telegraph Travel
August 25, 2017Wales is lovely in autumn. While everyone is back into work mode, I love escaping to Snowdonia [atop Y Eifel pictured above] and marvelling at the changing colours of the landscape. This was the idea behind a series of editorial posts I worked on recently. It was sponsored content for Telegraph… Read more
Ibiza content for Dynamic Lives
October 21, 2016Travelling in the Med is always better off season. And that’s the concept behind my latest guest blog post for the luxury villas company, Dynamic Lives. Here’s a sample: The crowds have dispersed. The queues are gone. But the islands are still open and the weather is glorious. The Med in… Read more
The legends of Offa’s Dyke for Best Loved Hotels
October 14, 2016Wales continues to inspire new stories. The latest is a piece for the Best Loved Hotels group to write the Wales copy for their new brochure — out 2017. The story ties into the theme of myths and legends, which Wales will celebrate in the year ahead. Here’s a preview: Walkers love… Read more